Hide & Seek “founded the UK’s first festival of pervasive games in London in 2007, which is now the Hide&Seek Weekender, taking place every summer on London’s South Bank”. They “run the Sandpit, a series of events around the UK and a thriving network of artists, game designers and players.” And they “create social games and playful experiences for clients in the commercial, public and cultural sectors.” Their “values are centred around our belief that play, as a theme, a way of being, and design tool, is integral to understanding how culture will develop in the 21st century.”
Here’s a list of some of their projects.
Defenders of the Playful indeed. Play on!