playing with, exploring, thinking about, o, all right, playing with Crazy Aaron’s Thinking Putty since I realized that it was, in deed, a toy worthy of Major Fun recognition. Today, I encountered an inescapable conclusion: this stuff is a Keeper. I mean, I can barely keep my hands off of it.
Go to Crazy Aaron’s Thinking Putty site. Look around. Look at all the different kinds, the properties (glow in the dark, light sensitive, heat sensitive, magnetic), the colors (Electric, Metallic, Primary) – there’s even a colorless called Liquid Glass (which is so surprisingly, uh, surprisning that you have to see it in action to appreciate it’s crystalline wonders)[youtube]https://www.youtube.com/watch?v=xRdhO9EBsGw[/youtube]
And it’s therapeutic, too. Not just emotionally, but physically[youtube]https://www.youtube.com/watch?v=URz7fHuM5BI[/youtube]
Now take a look at Crazy Aaron (in the middle of the photo at the beginning of this post) with some of the more than 500 people in his staff. Not only is he constantly experimenting, continuously providing us with new putty marvels to soothe our senses and tease our intellect, but he is employing people, many of whom, because of one label or another, wouldn’t have a way to make anything close to a living.
So this Keeper award is in recognition of his deeply playworthy accomplishments, but also of Aaron himself, and his genuine devotion to making the world a little more fun for all playkind.